# The YouTube Revolution in Knowledge Transfer ![rw-book-cover](https://miro.medium.com/max/1200/1*D4lFPOMfuTk9FTX81FguGw.png) ## Metadata - Author: [[Samo Burja]] - Full Title: The YouTube Revolution in Knowledge Transfer - Category: #articles - URL: https://medium.com/@samo.burja/the-youtube-revolution-in-knowledge-transfer-cb701f82096a ## Highlights - popular consensus has been that the video service is making people dumber. Indeed, modern video media may shorten attention spans and distract from longer-form means of communication, such as written articles or books. But critically overlooked is its unlocking a form of mass-scale tacit knowledge transmission which is historically unprecedented, facilitating the preservation and spread of knowledge that might otherwise have been lost.